Title: User Analytics: Modeling User Behavior and Predicting User Intention
| Date and Time of Talk: | 15-December-2021 | 11:20 – 12:10 |
Abstract:
In the unprecedented times of the COVID-19 pandemic, service delivery through the Web and online e-commerce platforms has become crucial for services provides than ever before. While online delivery of services and products has several benefits, it has limitations too. This includes difficulty in finding out about the experience of service consumers and gaining deeper insights into their intentions of potential purchases in the future. Determining the intentions of service consumers in an automated way can help service providers a lot in enabling automated decision making for their businesses. This talk will address how to go beyond simple interaction analysis, building intention assessment model by extending existing intention detection models, and detect different possible intentions of service consumers by analyzing their online reviews or posts on e-commerce or social media platforms. The talk will further show how such intention assessment can help service providers gain deeper insights into the intentions of service consumers.
Biography
M. Omair Shafiq is an Associate Professor in the School of Information Technology, Carleton University. His research interests include Data Modeling, Big Data Analytics, Machine Learning and Deep Learning, Human-centered Artificial Intelligence, Web and Social Media Analytics. He has received awards such as Teaching Excellence Award from the Faculty of Engineering and Design (FED), Carleton University, 2021, New Faculty Excellence in Teaching Award, from Associate Vice-President (Teaching and Learning), Carleton University, 2019, NSERC Postdoctoral Fellowship Award in 2015-2016 competition, MITACS Elevate Postdoctoral Fellowship Award in 2015-2016 competition, Vanier Scholarship, 2012, Alberta Innovates – Technology Futures Graduate Student Award (PhD), 2010 and 2011, J. B. Hyne Research Innovation Award, University of Calgary, Canada, 2011, and etc. He has published several peer-reviewed research papers in journals, conferences and workshops, served in technical program committees of several conferences and workshops, as well as co-organized conferences and workshops.